Vivien & Associés supports clients in navigating the complex legal and regulatory terrain of competition law, retail regulations, and consumer protection in France and beyond. Our practice blends sharp legal analysis with commercial agility, helping businesses anticipate and address legal challenges before they occur.
Our firm assists in:
● Antitrust compliance,
merger control, and cartel risk management
● Counseling on pricing, distribution, resale strategies, and vertical agreements
● Representation in investigations and litigation before the French Competition Authority, DGCCRF, and European regulators
● Legal advice to retailers, brands, and consumer-facing companies on labeling, advertising, promotions, safety, and digital commerce
● Defense in consumer class actions and complaints by regulatory bodies
● Strategic legal support on loyalty programs, e-commerce compliance, subscription terms, and consumer data protection
From first-time product launches to global retail expansions or cross-border pricing strategies, Vivien & Associés offers proactive, business-focused advice with confidence and clarity.
